Multimedia – Web 2.0

web2.jpgO’Reilly has a document on “What is Web 2.0?“. For class on Tuesday, please read the article as it really encapsulates the movement in web application design/architecture.

The important topics discussed are:

  • Web as a Platform
  • Harnessing Collective Intelligence
  • Data is the Next Intel Inside
  • End of the Software Release Cycle
  • Lightweight Programming Models
  • Software Above the Level of a Single Device
  • Rich User Experiences

Of particular note is the comparison between a Web 1.0/Web 2.0 comparisons:

Web 1.0 Web 2.0
DoubleClick –> Google AdSense
Ofoto –> Flickr
Akamai –> BitTorrent –> Napster
Britannica Online –> Wikipedia
personal websites –> blogging
evite –> and EVDB
domain name speculation –> search engine optimization
page views –> cost per click
screen scraping –> web services
publishing –> participation
content management systems –> wikis
directories (taxonomy) –> tagging (“folksonomy”)
stickiness –> syndication